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Product Marketing

At the core of the Internet Sales module is the ability to seamlessly pull items from the Product Catalog to be displayed online in a way that not only gives the customer the type of information they are looking for.

Linked to the inventory management system, the way products are displayed in the Web Store is also configurable—for instance, the number of items displayed on a page and the ability to sort by price, brand, or other “for comparison” attribute.

When shopping from the Web Store the online customer wants to see more detailed information about a particular item, a click on the thumbnail picture will bring them to the unique item page. This page can contain additional images, product videos, price information, detailed specifications, and customer reviews. Items recommended to purchase with the item may also be displayed, as well as items other customers have purchased with that item.